Product Development and Marketing Management
This Course exposes participants to the importance of product development and marketing management principles in microfinance subsector of the financial service industry
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chapter 1.
Module One
PRODUCT DEVELOPMENT AND MARKETING MANAGEMENT
Process of Product Development and Management
Product Costing, Piloting , Pricing, Rollout
Responsible Pricing
Guide for Bank Charges
Products and Services of MFIs
Understanding Value Chains
Agriculture Value Chain- Financing Business Models in Agriculture Value Chain
Micro Housing, Leasing, Insurance, Green Finance and Renewable Energy
chapter 1.
Module One
PRODUCT DEVELOPMENT AND MARKETING MANAGEMENT
Process of Product Development and Management
Product Costing, Piloting , Pricing, Rollout
Responsible Pricing
Guide for Bank Charges
Products and Services of MFIs
Understanding Value Chains
Agriculture Value Chain- Financing Business Models in Agriculture Value Chain
Micro Housing, Leasing, Insurance, Green Finance and Renewable Energy